• ВХОД

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    Полное описание

    Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics / Jose Manuel Saiz-Alvarez, editor. - Hershey, PA : Business Science Reference, [2019]. - 9 p. - URL: https://cat.gpntb.ru/?id=FT/ShowFT&sid=206f082c81b395d1bb98e80ee6f2ba88. - ISBN 9781522589402. - ISBN 1522589406. - Текст : электронный.
    ГРНТИ УДК
    06.0133

    Рубрики:
    Social entrepreneurship
    Internet marketing
    Social marketing
    Internet marketing
    Social entrepreneurship
    Social marketing
    BUSINESS & ECONOMICS / Industrial Management
    BUSINESS & ECONOMICS / Management
    BUSINESS & ECONOMICS / Management Science
    BUSINESS & ECONOMICS / Organizational Behavior
    Экономика

    Аннотация: This book explores the relationship between digital marketing, social entrepreneurship, and solidarity economics to create crowding-in effects and socioeconomic wealth directed towards the improvement of the standard of living of the society. It also examine examines the impact and application of digital marketing on small and medium enterprises.
    Доп. точки доступа:
    Sáiz Álvarez, J.\editor.\

    Полный текст


    Держатели документа:
    Полнотекстовая коллекция книг EBSCO eBooks (Шифр в БД-источнике (EBSKO): on1091626091)

    Шифр в сводном ЭК: 40634b912b0980a279f2338eeebcbc2f



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