Полное описание

Oetting, M. Ripple effect : how empowered involvement drives word of mouth / M. Oetting. - Electronic text data. - Wiesbaden : Gabler, 2009. - URL: http://dx.doi.org/10.1007/978-3-8349-8372-5. - ISBN 978-3-8349-8372-5.
Рубрики:
Economics
Marketing
Economics/Management science
Marketing

Доп. точки доступа:
SpringerLink (Online service)

http://dx.doi.org/10.1007/978-3-8349-8372-5

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